Website Design, Digital Marketing and Social Media Marketing
Your business is unique, your website design should be too …
SEARCH ENGINE OPTIMIZATION (SEO)
Search Engine Optimization (SEO) is the one aspect of increasing your chances of being discovered. However, if your business is new or if you never done much work in promoting your website and brand online, it may take time before search engines start paying enough attention to your website to create a meaningful traffic flow to your website.
To say that you should not focus or invest into SEO would be wrong. But how do you generate the immediate traffic and recognition of your website and your brand? And how you do it in a most effective and least costly way?
Search engines and Google in particular generate traffic in two major ways, free and paid traffic. SEO focuses on free traffic and Google Ads and PPC (pay per click) focus on paid traffic. With PPC advertising, anyone can turn the steady stream of traffic and attention to their website and brand almost instantly. But that fame and recognition comes with the cost. You are not only paying for every click, but you are also competing for that top position with your competition.
Google Ads are auction for traffic to explain it in simple terms. Whoever is willing and continues to pay highest will get the top position. And once you stop paying, your visibility will diminish greatly. Just like the water tap, you can turn your website traffic stream on and off.
Boost5 Marketing Group has extensive experience with all PPC platforms. We know what works, what does not work and most important of all we know how to avoid costly pitfalls and mistakes that are commonly made with PPC campaigns.
By tapping into our experience and knowledge you can leverage the best of PPC and digital marketing at lower overall cost and increased ROI for your business and brand.
Never Outgrow Your Website
While DIY builders offer a lot of basic styling and selections, as your business and brand grows, there may be requirements to add or develop some part of the website that may not exist in the library of the pre-built components offered by DIY website builder.
WordPress is not only free and powerful platform to build your website, but it also comes with an extensive library of third-party plugins built by large community of developers worldwide. So if you dreamt of something for your website, chances are someone has already dreamt about it too and made it available as a plugin for the WordPress platform that is powering your website.
So, even if you build a simple website, you are never limited to the simplicity of your website and can expand and add as much to it as you wish. Your only limitation is your imagination …
SCHEDULE A CALL
We’re here to help you grow your business. Talk to us to see how we can help.
We’ll outline your goals together and create a plan to help you get the most of your website.
We’ll execute on our strategy and continue to refine and evolve to get more ROI from your website.
GROW YOUR BUSINESS ONLINE
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